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Lal Qilla Brand

LAL QILLA Basmati rice being a rich and unforgettable blend of tradition and exotic produce optimizes the spirit of a unique and incredible India. They bring the finest of basmati rice to the global palate by bringing unbridled joy to the faces of millions of our consumers worldwide.

Amar Singh Chawal Wala (ASCW) (Lal Quilla Basmati Rice) is one of the largest rice exporting companies in India by any standards. They have created a new paradigm in the rice business all over the world. Known for its customer-centric attitude, ASCW offers a wide array of agro products to choose from.

Description

Quality has been the cornerstone of our growth and an immutable guiding principle for us; and we have ensured that the levels achieved are complied with in the future. We are firmly deep-rooted in this field of business and have created our own parameters of operations and success. Backed by a team of visionaries and committed professionals, the company has carved a niche for itself. And as classic rice recipes lie next to delicacies all over the world, the company is moving towards a bright future.

Cultivation is carefully observed, and quality improvement measures are suggested, right from seed quality upgrading to application of crop protection techniques. Experts closely examine the grain and select only the finest. During the milling process, it is aged for a considerable period of time to obtain the best cooking results and natural aroma. Innovative strategies are put together with experience to offer the most loved grain to the world.